SERENA™ | Coastal Ease Midi Dress

Name: SERENA™ | Coastal Ease Midi Dress
Brand: North & Bloom
Price: 64.95 CAD
Availability: InStock

$129.95 CAD $64.95 CAD Save 50%

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Relaxed, refined, and made for real moments.

Meet the SERENA™ Dress — designed for effortless days where comfort and style go hand in hand. The soft, flowing fabric combined with the bold contrast panel creates a modern, flattering look without ever feeling overdone.

Whether you're walking along the beach or enjoying a slow afternoon, this dress moves naturally with you — light, breathable, and easy to wear from morning to evening.

Why you'll love it

• Lightweight and breathable — perfect for warm days
• Relaxed fit that doesn’t cling to the body
• Modern contrast design for a flattering silhouette
• Soft fabric — no itching or stiffness
• Non-see-through — feel confident all day

From casual beach walks to everyday moments — SERENA™ is the kind of dress that makes getting dressed feel simple, effortless, and just right.

Fit Type: Regular Fit

Maximum washing temperature 30°C/86°F

Do not bleach

Wash with similar colors

Iron at a maximum of 110°C/230°F

Do not dry clean

✔ Loved by 5,000+ women across Canada ✔ 4.8 average rating ✔ 60-day money-back guarantee

Elena

★★★★★

I wore this on holiday and it was perfect for warm evenings out. Light enough to stay cool but elegant enough to go straight from the beach to dinner. The fabric drapes beautifully and I got so many compliments. It’s become my favourite travel dress.

Bianca

★★★★★

This is the kind of dress you throw on and instantly feel put together. I wore it on the beach at sunset and it moved so nicely in the breeze. Fits true to size, the fabric is soft and not see-through at all. Really happy with this one — great quality for the price.

Wendy

★★★★★

I honestly wasn’t expecting much but this dress blew me away. It’s so comfortable — I’ve been wearing it around the house and out running errands and it looks great for both. The contrast panel is really striking in person. Definitely ordering another colour if they bring one out.

Linda , Pamela , Emma , and 10K+ other women are wearing North & Bloom!

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Thank You

Family means everything to us.

Thank you for taking the time to visit our store. Every piece in our collection is carefully selected with comfort, confidence, and timeless style in mind.

We’re grateful to be part of your journey and hope you find something that makes you feel beautiful every day.

With love,

The North & Bloom Family ❤️

FAQs

Our pieces are crafted by experienced manufacturers from around the world, carefully selected for their commitment to quality and ethical production. We ensure that each item meets our high standards before it reaches you.

We select high-quality materials that are rigorously tested for durability and strength. Each material is chosen to ensure our pieces offer exceptional style and long-lasting performance, so you can carry your essentials with confidence and elegance.

If you're not completely satisfied with your purchase, please email us at info@northbloomco.com. We offer a 60-day return policy to ensure you can shop with confidence.

You can track your order by entering your Order Number + Email/Phone Number on the "Track Your Order" page. Once you’ve entered your information and clicked "Track," you will be able to see the status of your order.

If you have any questions or experience an issue with your order, please visit our Contact Page or email us directly at info@northbloomco.com.

Our customer care team is happy to assist you promptly.

What Our Customers Say

Have ordered here several times now and each time hasbeen an excellent experience. Products and service arefrom high quality. Truly a store you can trust!

Verified

Claire D. – Winnipeg

Fantastic experience with North & Bloom! The order arrived quickly and safely, and the quality of the products is top notch. It was a little exciting to order online for the first time, but everything went exactly as expected. I will definitely order again!

Verified

Sophie L. – Montreal

I find online shopping difficult because I want it to beright first time and I like my clothes to be comfortable. But I ordered my items via the size chart and they fit perfectly. A big success at North & Bloom!

Verified

Laura B. – Ottawa

My order was processed and delivered quickly, and I am extremely happy with the clothes I received. The fit is perfect and the quality is great. It is good to know that North & Bloom provides reliable products.

Verified

Sarah M. – Toronto

Meet Rachel

Rachel founded North & Bloom in 2006 with one simple mission: helping women feel confident, comfortable, and beautiful at every age.

For 10 years, she has been passionate about bringing timeless, flattering fashion to women of all sizes and backgrounds.

Every piece is carefully selected for its comfort, quality, and effortless elegance.

SERENA™ | Coastal Ease Midi Dress

Thank You

FAQs

What Our Customers Say

Claire D. – Winnipeg

Sophie L. – Montreal

Laura B. – Ottawa

Sarah M. – Toronto

Meet Rachel

Eco-friendly

Free shipping

Easy returns

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